The best replacement for spam is ham.

The best alternatives to spam are rated as following:
★★★★★  ham
★★★  treat
★★  phishing
★★  spam
★★  junk
★★  junk mail
★★  virus
★  scam
★  corned beef
★  pork roll
★  scrapple
★  malware
★  potted meat
★  spit
★  spam lite
★  high confidence spam
★  treet
  spyware
  junk email
  phish
  unwanted e-mail
  not spam
  taylor ham
  treet meat
  vienna sausage
  hot dogs
  email marketing

Your alternative for spam is not listed? Suggest!
Speaking about spam, one probably shouldn't forget about stopping legitimate email.

Other search terms related to spam and their ratings are:
★★★★★ stopping legitimate email
★★★ spam
★★★ my own email address
my email
You have in mind a companion for spam and it is not yet here? Propose!



Google Trends

Scale is based on the average worldwide traffic of spam in all years. Click on graph for more.
spam
ham
treat