The best replacement for smirnoff is absolut.

The best alternatives to smirnoff are rated as following:
★★★★★  absolut
★★★★  skyy
★★★★  svedka
★★★★  bacardi
★★★  grey goose
★★★  uv
★★  pinnacle
★★  ciroc
★★  three olives
★★  stoli
★  absolut vodka
★  smirnoff ice
★  stolichnaya
★  ketel one
★  popov
★  russian standard
★  pinnacle whipped cream
  skol
  glens
  finlandia
  jack daniels
  burnetts
  sky vodka
  mike's hard
  mikes
  seagrams vodka
  sobieski
  skyy vodka
  vodka
  absolute vodka
  stoli vodka
  kettle one

Your alternative for smirnoff is not listed? Suggest!
Speaking about smirnoff, one probably shouldn't forget about brad penny.

Other search terms related to smirnoff and their ratings are:
★★★★★ brad penny
★ mario lopez
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Google Trends

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