The best replacement for private placement is public offering.

The best alternatives to private placement are rated as following:
★★★★★  public offering
★★★★  ipo
★★★  144a
★★  venture capital
★★  private equity
★★  public placement
★  rights issue
★  bought deal
★  secondary offering
★  preferential allotment
  right issue
  limited partnership
  public issue

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Google Trends

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private placement
public offering
ipo