The best replacement for operating margin is gross margin.

The best alternatives to operating margin are rated as following:
★★★★★  gross margin
★★★★  profit margin
★★★  ebitda
★★  net margin
★★  contribution margin
★  operating income
★  operating profit
★  ebit
  net profit margin
  ebitda margin
  operating profit margin
  total margin
  operating ratio
  return on sales

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Google Trends

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operating margin
gross margin
profit margin