The best replacement for online marketing is traditional marketing.

The best alternatives to online marketing are rated as following:
★★★★★  traditional marketing
★★★  offline marketing
★★  direct marketing
★  digital marketing
★  internet marketing
★  online advertising
★  emarketing
★  print advertising
  offline

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Google Trends

Scale is based on the average worldwide traffic of online marketing in all years. Click on graph for more.
online marketing
traditional marketing
offline marketing