The best replacement for gen y is gen x.

The best alternatives to gen y are rated as following:
★★★★★  gen x
★★★  gen z
★★★  millennials
★★★  baby boomers
★  echo boomers
★  millennial
★  boomers

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Google Trends

Scale is based on the average worldwide traffic of gen y in all years. Click on graph for more.
gen y
gen x
gen z