The best replacement for expiration date is sell by date.

The best alternatives to expiration date are rated as following:
★★★★★  sell by date
★★★  best by date
★★★  expiry date
★★★  beyond use date
★★  shelf life
★★  use by date
★  best before
★  maturity date
  manufacture date
  sell by
  sell date

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expiration date
sell by date
best by date